
INTERACTIVE FILMMAKING LAB
Award-Winning Interactive Media Production & Audience Research
We are a creative technologies research and production company with a unique blend of innovative research, and more than 15 years of professional experience and insight. Our work pioneers the use of interactive media and emerging technologies for interactive storytelling and filmmaking, data visualisation, and audience research. Our aim is to enhance audience engagement and amplify impact.
What we offer:
– Interactive media production: we create impactful productions and data visualisations that captivate audiences and inspire behavioural change.
– Audience research expertise: leveraging cognitive science, we conduct in-depth user experience and audience studies to uncover unique insights.
– Consultancy services: we empower organisations and professionals to harness the potential of interactive storytelling, enhancing audience engagement and impact.
We have worked with:

Latest from our blog:
How Our In-House Research Drives Interactive Film and Media
The Interactive Filmmaking Lab® has developed its own in-house research, translating empirical study into innovative interactive film and media experiences. From the very beginning, our focus has been on conducting in-house studies, grounded in creative research and user-centred design, so that every project, and interface are both original and ethically developed. In this post, we…
From Hong Kong to Glasgow: Our Journey Through Global Media
Over the past eight months, the Interactive Filmmaking Lab® has been featured across a spectrum of outlets – from international press to local media. It all began with coverage of our project This Place Has Its Own Air, which was showcased at the SPARK Festival 2024 in Hong Kong, in partnership with the Clean Air…
The Interactive Filmmaking Lab shortlisted for Scotland Start-Up Awards 2025!
We are thrilled to announce that the Interactive Filmmaking Lab® has been named a finalist ahead of the Scotland final of the UK StartUp Awards – and not in one, but two categories: Creative StartUp of the Year in Scotland and Media & Entertainment StartUp of the Year in Scotland! The UK StartUp Awards was…
